Advertising
Ad concepts
Some tongue-in-cheek ad concepts I came up with for a…shall we say, renowned?…shower gel.
Cola Bottle Content 2021
All rights reserved which means don’t copy my stuff or designs please 
Cola Bottle
Content
Menu
Statement Reader
Who:
Statement Reader
What:
Landing page
When:
Jan 2022
Brief in a nutshell: one of those fantastic products that would be a no-brainer purchase if the decision makers could understand just how helpful it is. Pls help. Help pls.
No problem.
Here’s the ‘above-the-fold’ copy I came up with. See the full page at statementreader.com
Other Projects
Family and social
Website
HANK is a service run by Dads for Dads, providing advice, online sessions and in-person classes. I wrote their website and Facebook page.
Food and drink
Product descriptions
Independent drinks merchants, Moonshine and Fuggles, were referred to me to write product descriptions for their extensive range of bevvies. I love this sort of ‘front-line’ copywriting.
Click fraud prevention
Blogs
Click Fraud Prevention supremos Lunio approached me to join their team on a freelance basis writing articles for their website.
Robotics
Full website copy
Automata are a deep-tech robotics company, specialising in laboratory automation technology. I wrote their new website for the brand relaunch.